China automobile circulation Association revealed 17, March China automobile market Low position, slow recovery.
China Automobile Circulation Association said that after the winter of 2019, the Chinese car market continued to be depressed under the influence of the new crown pneumonia epidemic in the first quarter of 2020.
Except terminal demand Besides, the impact of the epidemic also affects the whole automobile industry. industry Chain, upstream parts and vehicle manufacturers have high capacity vacancy rate. cost Rise, capital The pressure suddenly increased. downstream Distribution Business exhibition hall passenger flow Slow recovery, new orders Year-on-year The drop is over 80%.
It is worth mentioning that since March, the domestic epidemic prevention and control situation has continued to improve, and the domestic car market has shown some signs of recovery, but the overall recovery rate remains to be seen.
Affected by previous epidemics, manufacturers are more prudent. Fixed sale Sales strategy. According to distributor Investigation and research March manufacturers target Year-on-year decline of 38%.
In the first half of March, the combined turnover rate of dealers was about 50%. It is expected that by the end of this month, the comprehensive recovery rate will reach more than 70%.
Research shows that by the end of February, dealers will have around 3 million stocks. Chain ratio Basically flat in January, dealers in March also have huge pressure to replenishment. In addition, despite the government's plan to stimulate the car market, the actual landing is expected to take place in the two quarter. consumption The car buying confidence is hard to return to normal at the end of March.
The association predicts that the auto market in March will be better than in February, and the car market is still at a low level. It is expected that the -5 will be warmer in April. The industry expects that the auto market will revive after the outbreak. (end)
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